Learning starts with listening

We are the world's first EdTech company enterprising to help children all over the globe achieve native standard English language competency in parallel with local languages.

About us

We are the world's first EdTech company enterprising to help children all over the globe achieve native standard English language competency in parallel with local languages.

  • Our Vision and Mission

    Every child is a citizen of the world with the natural right to understand and be understood everywhere we go. Our mission is to make this happen.

  • Our Story

    We have been creating edutainment content for young learners since 1998. In recent decades, we have developed effective tools to help children become fluent in English together with their local languages. We have already implemented our programmes in around 3,000 nurseries, kindergartens and schools.

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What we do

The Bilingual Future programme promotes early English immersion on the widest possible social scale.

  • The Idea

    A universal language is the foundation for shaping good relations between people and societies, ensuring a better future for us all.

    Systematic, balanced learning programs allow children to absorb a common language in parallel with their mother tongue and acquire native competency in both.

    Our multimedia materials and pedagogical programs allow this to happen for the benefit of individuals and groups at local, national and international scales.
  • Universal Language

    English has become the primary language of international communication. It is currently the only language in the world with more non-native than native users.

    Universal Values

    Each language is a carrier of the culture and traditions in its part of the world. However, a common language should be built on universal values. Keeping this in mind, we have prepared a selection of uniquely developed, wholly inclusive educational materials for our Bilingual Future Programme. Our Baby Beetles and Tom and Keri series are set in entirely 'neutral' worlds embedded in children’s imaginations.
    Rock English, which we are in the process of creating, includes children of all ethnicities and origins playing and cooperating in a universally recognizable cityscape.

    Universal Content

    By respecting local diversity and all second language skills we build upon universally useful and relevant contents, including our extended version of the STEAM system of subjects: STREAMS = SCIENCE, TECHNOLOGY, ROBOTICS, ENGINEERING, ART, MATHS and SOCIAL SKILLS.
How we do it

Research conducted in 2023 has evidenced that learning starts with listening.

We absorb the sounds of languages an astonishing three months before birth, and continue learning contextually every day after birth. Learning a second language brings great benefits for children which can be seen from the very first months after birth.

We have implemented a system in which the second language is acquired on the same basis as the first: early, directly, and contextually.

The original language immersion method combines the OPOL (One Person, One Language) principle and the SPIRAL Language System (Sounds, Pictures, Interest, Repetition, Actions, Links).

The uniquely colourful characters we have developed especially for our learning programs speak only English, so children cannot associate them with any other language. The meanings of words and phrases are acquired directly from context. Appropriate music, animation, repetitions, and individual and group activities continually drive this process forward. The learning process is organised around a spiral structure, where every action is a logical consequence of previous activities.

Where we do it

Our much-cherished idea of universal bilingualism naturally leads to the worldwide project which is universal bilingual education. Our much-cherished idea of universal bilingualism naturally leads to the worldwide project which is Universal Bilingual Education.

How it works

The Programme is based on three dedicated
series: Baby Beetles, Tom and Keri, and Rock English.
These come in the form of videos, songs, storybooks,
games, and contextual dictionaries.

Thanks to an intuitive portal we enable, support and guide parents and early-stage teachers (both with and without qualifications to teach English) to immerse children in an English-speaking environment. Through fun group activities children and adults learn together.

A word from our lead author, Claire Selby.

Validation
  • Prestigious global awards
  • Implementation in almost
    all regions of Poland
  • 200,000+ families involved
  • 25 years of expertise
  • Three breakthrough
    R&D projects involving
    UNIVERSAL BILINGUAL
    EDUCATION
Bilingual Future for Ukraine
Implementation

Read more about
the implementation

Country-wide Implementation

We are happy to announce that our Programme is in the process of being implemented across the whole of Ukraine. Follow us for more information, and see how we started universal bilingual education there.

Our Logo

A butterfly based on Lorenz attractor
known from weather forecasts

The butterfly effect shows how a small change in an interconnected world can have a huge effect on the whole system. Likewise, a small change in a child’s life, such as exposing them to another language, can have an immense impact on their entire life.

Evaluation, Recommendation
& Gamification

Our existing online portal features recommendations which follow a linear approach. The next version of our portal, to be launched soon, takes a non-linear approach and has state-of-the-art recommendation and evaluation algorithms based on deep learning methods based on unique expertise derived from our R&D projects, including the TOLA GIMME ENGINE (TOtal LAnguage Game IMMErsion).

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Digital Natives Care

In the upcoming version of our portal game systems play a key role, including linguistic, terminological and problem-solving.

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We believe and apply the principle that
artificial intelligence is there to serve
human development.